PureMadi Reception and Exhibit at City Clay

Posted on January 20, 2012 by


Over 70% of the world’s population is without a consistent supply of safe, regulated drinking water.  Poor sanitation in the developing world can lead to high rates of enteric infections, cognitive impairment and growth shortfalls in children, and high death rates due to waterborne illnesses.  PureMadi, an interdisciplinary collaboration of students and faculty at the University of Virginia, is taking on the challenge of combatting these problems of the developing world by creating sustainable solutions for water purification.  Named after the Tshivenda word madi, meaning water, the company is currently focused on the development of ceramic water filters for home water treatment in developing countries.  These filters can be manufactured using local materials and labor, and have proven extremely effective as a disinfectant for waterborne pathogens.

Tonight at City Clay, a reception will be held from 5 to 7 pm to support the efforts of PureMadi and highlight this month’s exhibit, which showcases their designs and their mission.   The exhibit is set to run from January 13th-29th.

Additionally, PureMadi invites anyone with an interest in supporting their cause to their Inaugural Celebration, which will take place from 7 to 11 pm on February 10, 2012 in the Jefferson Ballroom of Alumni Hall.  A $40 ticket includes dinner, a silent auction, and dancing, with live music by 180 and Beleza Brasil.  You can visit the PureMadi website for more information or to reserve your ticket.

Stop by tonight to learn more about this staggering world problem and how PureMadi is making strides to fix it.

Posted in: community, The Buzz, {art}